OVERVIEW
The School of Medicine and Public Health will relaunch the school's flagship web property, med.wisc.edu, in 2024. This important work will ensure the site effectively supports SMPH’s strategic goals, align content with target audiences, ensure accessibility, improve user experience and optimize content maintenance.
Read moreWhen and why is this happening?
Planning for the project began in February 2022. Driven in part by preparation for the LCME accreditation self-study, the goal for completing the project is early 2024. Other driving factors include improving digital accessibility, aligning content with key audiences and strategic objectives, and moving the site into a CMS that facilitates dynamic content and is more broadly supported.
How will this affect my department / center / institute website?
Department, center and institute websites, which are separate web properties maintained directly by thee units, will not be affected. The relaunch will only impact content currently housed within the root domain, med.wisc.edu. Existing subdomains (e.g., xxxxx.med.wisc.edu), including the SMPH intranet, are also outside the scope of the project.
Who is working on the project?
The Office of Strategic Communications in the SMPH Dean's Office will partner with a university-approved web vendor and brand strategy firm during the project. Leadership and content experts will be engaged throughout the design process. Comments, concerns or questions are welcome at any time and may be submitted using the form below.
Best Practices Blog
Make it Plain
Many of us in academia tend to overwrite. We pad our sentences with complex words and phrases to add gravitas and convey prestige. To be fair, it’s not just academics who do it. Who hasn’t …
March 16, 2023Understanding the Role of Content Modeling and Information Architecture
Imagine going on an adventure in the woods and relying on two different systems of trails that allow you to walk or wheel your way through the area. One system has well-maintained signs that are …
December 5, 2022Usability and Accessibility Issues with PDFs
One of the most popular file formats used in working and learning environments — PDF, which stands for Portable Document Format — has significant limitations when repurposed for web content. PDF files have become the …
August 17, 2022Benefits of Defining your Audience
Even though target audiences for higher education websites are often challenging to narrow down, doing so is essential to creating quality user experiences, effective content, coherent design and meaningful usability testing.
July 27, 2022- More Best Practices posts
Updates
Project milestone: New WMAA website enhances connections with MD alumni
On August 28, 2023, the new website for the Wisconsin Medical Alumni Association launched. This is the second of four site launch events associated with this project. Founded in 1956, the mission of WMAA is …
October 17, 2023- More Updates posts
Questions, concerns or feedback?
"*" indicates required fields